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Fashion9 September 2025

A New Dimension of Shopping

A New Dimension of Shopping

A New Dimension of Shopping

The Region’s First Outlet Village Opens September 26

As premium experiences become increasingly defined by atmosphere, authenticity, and emotion, Tbilisi Outlet Village introduces a completely new retail concept to the Caucasus region. Located just outside the capital Tbilisi, this unique destination will officially open its doors on September 26, inviting visitors to discover a shopping culture that goes far beyond the ordinary.

Tbilisi Outlet Village promises to offer not only retail opportunities but also an immersive environment where design, leisure, and lifestyle come together to create a truly memorable experience.

The First Full-Scale Outlet Village in the Caucasus

Tbilisi Outlet Village is more than a traditional shopping center — it represents the realization of a bold conceptual vision. As the first premium outlet village in the Caucasus, the project draws inspiration from some of Europe’s most iconic shopping destinations, including La Roca Village near Barcelona and Bicester Village in the United Kingdom.

The village has been carefully designed to reflect both European outlet standards and the character of Tbilisi itself. The architectural concept is inspired by the city’s historic neighborhoods, creating a layout that feels organic and narrative-driven rather than purely commercial.

According to the project’s lead architect, Dodoshka Chubinidze, the goal was not only to achieve international design quality but also to capture the unique spirit and atmosphere that define Tbilisi.

More Than Shopping — A Kaleidoscope of Experiences

The concept behind Tbilisi Outlet Village extends far beyond retail. It is designed as a place where shopping becomes an experience.

Visitors can expect a dynamic program of events, including surprise activations, art installations, pop-up shows, and limited collections from both local and international designers. These moments are meant to transform a regular shopping trip into something memorable and constantly evolving.

Complementing the retail and cultural experiences are carefully curated gastronomic spaces, offering both local Georgian flavors and international cuisine. Together, these elements create an environment where fashion, food, culture, and entertainment blend into a complete lifestyle destination.

With its opening on September 26, Tbilisi Outlet Village is set to introduce a new dimension of shopping in the Caucasus, redefining what a modern retail destination can be.

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